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Commitment, Quality, Integrity: For more than 35 years Weed Man has
built upon our founder Des Rice's uncompromising commitment to serving our
customers. Keeping true to his vision provides Weed Man with a competitive
advantage and allows us to build a strong national brand based on keeping
promises and exceeding expectations.
We believe that this commitment to the customer will differentiate Weed Man
from other national brands and be the basis of a competitive advantage that
will earn us recognition as a strong national brand having a major presence in
every state and serving an half million customers. While other national
companies currently enjoy the strength of more recognizable brands, their
ability to achieve growth has to a large extent relied upon acquisitions in the
absence of a culture of customer service sufficient to grow their businesses
organically.
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Weed Man has recruited and will continue to recruit strong
franchisees that are driven by the incentives of ownership and committed to
providing a level of service unattainable from our competitors' corporate
branch managers. Weed Man provides these local owner/operators with intensive
initial training, on-going local support, access to quality products and
equipment, and the best sales, marketing and administrative systems in
business. We believe our strategic vision will create a recognizable national
brand with an unparalleled vitality rooted in the desire and ability of our
franchisees to serve our customers.
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The power of the Weed Man brand is derived from our distinctive yet effective
message to the consumer. Extensive market research has corroborated the
effectiveness of positioning our franchisees as locally owned and operated
dealers who have been given the tools to operate as knowledgeable
professionals. The message is very simple but resonates with lawn care
consumers who, research has shown, place a priority on trust. The promise of
attentive local ownership guided by a dedication to professionalism and
customer service has proven to be an irresistible offer that has distinguished
Weed Man from the larger national companies and created a competitive edge that
continues to gain momentum in the U.S.
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In everything we do, there are systems that have been conceived, tested,
refined and ultimately proven to increase efficiency and profitability. By
taking the time to create standardized procedures, we assure the ability to
duplicate our successes throughout the Weed Man Network.
Our systems are based upon measurable results that can be compared across the
Weed Man Network to create benchmarks for success. Proprietary software and
algorithms have been created to ensure ease of operation and uniformity in the
measurement of our dealers' results.
This uniformity facilitates quick and consistent feedback from the field and
feeds our relentless pursuit of innovation.
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Weed Man franchisees enjoy extremely favorable volume pricing and payment terms
negotiated with suppliers based on anticipated system-wide purchases.
A central purchasing web site for uniforms, marketing materials, and other
supplies adds an invaluable element of convenience to the competitive edge
afforded by our Franchisees' pooled purchasing power.
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The success of Weed Man dealers is built upon the twin pillars of training and
support. Our initial 12-day training at Head Office in Toronto, Ontario
addresses all aspects of business operations including administration,
technical, marketing, business planning and budgeting.
In order to provide the very best in dealer support and leadership,
Weed Man built a team of regional Sub-franchisors that includes some the
biggest names in lawn care.
From this team of Sub-franchisors, our franchisees enjoy quick, easy access to
local support; regular business planning meetings; educational seminars; and
weekly teleconferences at critical times of the year.
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Franchisees also enjoy the benefits of broader support from the
Weed Man family at events like the Annual Dealer Conference where Weed Man
Dealers from across the US and Canada come together to share their experiences
and successes. Additionally, dealers enjoy educational seminars, performance
awards and motivational speakers. The quality and nature of our dealer support
has been recognized in a variety of business and industry publications,
including Success Magazine's ranking of Weed Man #4 in its 2001 Franchisee
Satisfaction Ranking.
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| Copyright © 2005 Weed Man.com. All rights reserved. |
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